Have an amazing vegan business idea, but no dough? That’s what crowdfunding is for. Despite popular misconception, however, hitting a goal isn’t as easy as posting online and walking away; smart strategy is a must if you want donations to roll in.
Now, a new course is kicking off to teach attendees everything they need to know to run a successful vegan crowdfunding campaign. The online class, starting at 9 p.m. on January 19, will be taught by Demetrius Bagley, business advisor and producer of the award-winning documentary, Vegucated. It’s hosted by Vegan Business Media, and is the first in a series of e-trainings lined up for 2016.
“One of the most popular articles on the VeganBusinessMedia.com blog is Demetrius’s article on crowdfunding, so I knew people were hungry for tips on how to do their campaigns the right way,” says Vegan Business Media founder Katrina Fox. “We’ve all seen vegan campaigns that didn’t hit the mark while others are a roaring success. I want vegan crowdfunding efforts to fall into the latter category. Demetrius has helped raise tens of thousands of dollars for many vegan campaigns so it was a no-brainer to team up with him to present this online, 90-minute training.”
The course costs $25, attendees can register online. The 90-minute course will cover a whole host of topics. These include: “what successful crowdfunding is – and isn’t; what’s often the hardest part of a campaign – and how to make it easier; the number one thing you must address in crafting and running a campaign; the ‘hiding in plain sight’ ingredient every campaign needs; and what nearly everyone forgets to do early in their campaign – which can mean the difference between success and failure.” Badley will also critique up to three drafted crowdfunding campaigns, live on the webinar. The campaigns will be chosen from participant submissions.
So who would benefit from these specific skills? “Vegan business owners and entrepreneurs who are looking for funding to either kickstart their business or to raise money to expand,” says Fox. “Also, vegan creatives, nonprofits, and animal advocates interested in learning how to crowdfund their next project or cause.”
Seriously, who couldn’t stand to know a little more about fundraising? Every worthy cause needs cash, after all. You can register for the crowdfunding webinar at VeganBusinessMedia.com.